Colourpop What the Flock Trio

Colourpop released the What the Flock eyeshadow palette trio online on November 25th as an extension of their bird-themed collections. The trio includes a palette themed after a bird of paradise, a love bird, and a night owl. Each palette has a different variation of wearable colors. These palettes are set to be a part of their Black Friday deals going on this Friday, November 29 starting at midnight. 

What's included in the collection?

Birds of Paradise palette $12- This is a coral lover’s dream! This palette features warm peach and coral shades in a mix of metallic and matte finishes.

Love Bird palette $12- This palette features romantic pinks and mauves in the perfect mix of matte, metallic, Super Shock Shadow, and Pressed Glitter formulas.

Night Owl palette $12- This eyeshadow palette features warm-toned neutrals and bronze shadows in the perfect mix of metallic and mattes.

This collection offers a great variety of colors that anyone can love. The collection can also be bundled together with all three palettes retails for $30. This is a great deal for the holidays quickly approaching. Whether you have a friend, a family member, or a coworker, they are sure to love these palettes in their stockings. 

Colourpop has been experimenting with different birds for inspiration for their collections this year. We have already seen a Peacock palette earlier this year. Now we get to add a few more additions to the series. I would love to see a bluejay collection if they decide to expand? What do you think of the collection? Are you more of a night owl or an early bird? Comment below which palette is your favorite. To purchase anything from this collection, visit: www.colourpop.com

Colourpop Going Coconuts Collection

Colourpop launched the Going Coconuts collection online on November 13th to add some neural tones to their monochromatic series. The collection will feature the Going Coconuts Palette, Call Me On My Shellphone Super Shock Shadow Trio, Just a Tint Lip Duos, and Bronzers! The idea behind this collection is to create soft glam looks that are perfect for every day.

What's included in the collection?

Going Coconuts Palette $12- Go loco for this toasted neutral 9 pan palette, perfect for your every day look. This super wearable palette is cute, compact, and ready for any look.

Coco Loco kit $12- This set includes the Coco Loco Lippie Scrub and Balm. This duo is the perfect exfoliating prep and nourishing step before any lip look.

Call Me On My Shellphone trio $15- The perfect bronzed supershock shadow trio for any day look. This set includes shades Peekaboo, A Little Quarky, and Deep Dive.

Shell We Dance? duo $12- This set includes the Just A Tint lip products in the shades Island Time (sheer pinky nude) and Nude Beach (sheer mahogany).

Coconut Kiss duo $12- This Just A Tint set includes Shaka (yellow toned nude) and Waikiki (cool toned brown).

Pressed Powder Bronzers $8 each- These bronzers add the perfect amount of color to warm up your collection. Shades Talk to the Palm (neutral matte warm bronzer) and Coconut Beach (neutral golden bronzer) are the new shades in this collection.

This collections bundle is sure to have you set for a tropical vacation. With everything coconut, you can't go wrong. The Going Coconuts collection bundle retails for $67. They also have a curated set with the Going Coconuts palette and the Call Me On My Shellphone Lip Tint Duo for $22.

This collection intrigues me in many ways. Will Colourpop continue with their fruit-themed collections? Can we expect a lime collection or maybe even a blueberry collection? Nevertheless, Colourpop never ceases to surprise me. What do you think of this collection? Will you be picking up anything? Comment below and let me know! To purchase anything from this collection, visit: www.colourpop.com

Colourpop Frozen 2 Collection

Colourpop collaborated with Disney to create a limited edition Frozen 2 collection that launched on November 15th. The collaboration features the two sassy sisters from the Disney movie Frozen and Frozen 2, Elsa and Anna, in two separate collections. The collection is inspired by the frosty colors that Elsa invokes and the purple and gold tones that Anna is known for. 

What's included in the collection?

Elsa collection $38- Inspired by the ice queen herself, the collection includes the 9-pan Elsa Palette, Lux Lipstick in the shade Little Snow, Ultra Glossy Lip in the shade Mythic Journey, and the Glitterally Obsessed Gel in the shade The Dark Sea. 

Elsa Shadow Palette $15- A cool and icy palette with hints of rich color, just like your fave ice queen.

Ultra Glossy Lip $8- Hi-shine formula creates a see through glassy finish with a sheer tint of color. All shine, no shimmer. Enriched with jojoba oil to moisturize, nourish, and provide a cushiony feel for juicy, fuller-looking lips. Enjoy an opalescent shade with multidimensional flecks in the shade Mythic Journey.

Lux Lipstick $8- This hydrating, long-wearing lipstick glides on the lips with rich pigmentation in a comfy, lightweight formula. Experience this lipstick in a pink raspberry tone in the shade Little Snow.

Glitterally Obsessed Gel $9- This long-wearing glitter packed gel paste provides ultra intense sparkle. The Dark Sea is a silver blue glitter with multidimensional sparkles.

Anna collection $38- Inspired by the loyal sister Anna, the collection includes the 9-pan Anna Palette, Lux Lipstick in the shade Going North, Ultra Glossy Lip in the shade Free Spirit, and the Gliterally Obsessed Gel in the shade Waterfall.

Anna Palette $15- The warm-toned and mauvy Anna Palette features 9 rich shades in matte, metallic, and Pressed Glitter finishes.

Ultra Glossy Lip $8- Hi-shine formula creates a see through glassy finish with a sheer tint of color. All shine, no shimmer. Enriched with jojoba oil to moisturize, nourish, and provide a cushiony feel for juicy, fuller-looking lips. Enjoy a peachy apricot color in the shade Free Spirit. 

Lux Lipstick $8- This hydrating, long-wearing lipstick glides on the lips with rich pigmentation in a comfy, lightweight formula. Experience this lipstick in a chestnut tone in the shade Going North.

Glitterally Obsessed Gel $9- This long-wearing glitter packed gel paste provides ultra intense sparkle. Waterfall is a warm gold glitter with copper accents. 

Not only can you buy the collection based on which sister you prefer, but why buy one when you can buy both! The bundle including the Elsa collection and the Anna collection can be purchased for only $76. Sisters are always better together, just like palettes! The bundle is the perfect combination of icy, cool tones and warm, berry tones. 

This is the perfect collection for Disney lovers. With shade names after iconic scenes in the movie, these shades are sure to warm your heart on a cool, winter night. Disney and makeup lovers alike will appreciate the glittery formulas and the adorable packaging? What do you think of the collection? Who do you want Disney and Colourpop to collaborate with next? I'm crossing my fingers for a Beauty and the Beast collection! To purchase anything from this collection, visit: www.colourpop.com

Colourpop Bye Bye Birdie Collection

Who would have guessed that Colourpop is back at it again with a new collection? The Bye Bye Birdie Collection launched online at colourpop.com on October 18th. This is one of Colourpop's largest collection to date with 17 new items. This collection features berry pink colors that are perfect for a burgundy look for the fall holidays. 

What's included in Colourpop's Smoke Show collection?

Bye Bye Birdie 12-pan eyeshadow palette $18- Vibrant coral, rich purple, and sparkling neutrals create a gorgeous palette just in time for your glam night out. The perfect mix of matte, metallic, Pressed Glitter, and Super Shock formulas make this palette so fun and versatile to use.

Birds of a Feather kit $18- Volumizing BFF Mascara in Plum and Get It coats lashes in pigmented color with a matching Créme Gel Liner in Charmer!

Can't Be Tamed Liquid Lip Duo $12- Soft, diffused pink Ultra Blotted Lip in the shade Cloud Chaser is lightweight and comfy, and the soft plum Ultra Glossy Lip in the shade Well Nested will bring on the shine!

Winger Takes All Liquid Lip Duo $12- Soft, diffused plum Ultra Blotted Lip in the shade Ringleader is lightweight and comfy, and the light pink Ultra Glossy Lip in the shade Menagerie will bring on the shine!

My Perch or Yours Blush Stix Duo $14- Includes a matte, rosy pink blush stick in the shade Aviary and a pink gold highlighter stick in the shade Flycatcher. 

In a Twitter Blush Stix Duo $14- Includes a matte, deep, nude blush stick in the shade Hen Party and a champagne highlighter stick in the shade Magpie. 

Ultra Blotted lip $7- For that soft, diffused just-blotted look, our medium coverage liquid lipstick dries matte, doesn’t budge, and feels soft and comfy on the lip. Tattle Tail is a pinky nude color. 

Ultra Blotted lip $7- For that soft, diffused just-blotted look, our medium coverage liquid lipstick dries matte, doesn’t budge, and feels soft and comfy on the lip. Starling is a deep yellow nude color. 

Jelly Much eyeshadows $8- Delivers intense pigmentation in a single swipe. Zero creasing, zero fallout. The collection features four new shades: Early Birdie (gold shadow with flecks of pink glitter), Hoot N Holler (rose gold shadow with silver glitter), On the Fly (magenta shadow with a duo-chrome blue flip), and Fly the Coop(deep plum shadow with multidimensional glitter).

Falsies Faux Lashes $8- Dramatic, full-on volume, so extra, these faux mink false eyelashes are crazy good. These come in the styles Baddie lashes (so extra and full), Doll (lengthening lashes for a sweet look) and Shorty (volumizing cat-eye lashes).

Nail Art Decals $7- your easiest ombre mani ever, get 2 nail art sets in one! Includes two styles- Peacock accent + ombre glitter set and feather gradient + ombre purple set. 

This palette suits all skin tones as well. It is a very universal palette that can be used at any time of the year. The pinky tones work well in the summer and spring and the deeper burgundy shades are perfect for the fall and winter. The four different formulas allow for a variety of different looks. 

"Beautiful colors, love the lashes you have options if you want to be all extra or be more simple. Lips colors and blush sticks are beautiful too," states a verified buyer on Colourpop's website. The collection has been featured all over social media with beautiful looks that can inspire other makeup lovers. What's your favorite product from the collection? Please share your looks with the collection down below! To purchase anything from this collection, visit: www.colourpop.com

Colourpop Smoke Show Collection

Colourpop launched a smoky collection online on October 11th, 2019 as an extension of their monochromatic collection. The collection is inspired by black, grey, and white tones. It is the perfect palette just in time for Halloween. This is Colourpop's first gray-scale palette that fans have been begging to see.

What's included in Colourpop's Smoke Show collection?

Smoke Show eyeshadow palette $12 – take your pick from a range of formulas with a variation of grey hues. Opt for black, grey, silver or purple.

Smoke n Mirrors Glittery Obsessed Mini Trio $12 – including the shades Starfire, Trippin on Skies and Disco Lady.

Starry Eyed BFF Bundle $18 – including the shades Número Uno (liquid liner), Exit (creme gel liner) and Kicker (creme gel liner).

Heavy Metal Super Shock Shadow Trio $15 – color names include Liberty, Tassel and Friskie.

The collection also features two curated kits that include different variations of items from the collection.

Holy Smokes set $20- includes the Smoke Show palette and creme gel liners in Swerve and Kicker. 

The Smoke Show Collection $50- This collection includes The Smoke Show palette, the Smoke n' Mirrors Mini Glitter Trio, the Heavy Metal Super Shock Shadow Trio, and the Starry Eyed Eyeliner kit. 

"This set has everything you’d need for the perfect smokey eye, obviously, but also the glitters pair perfectly with glam looks, the eyeliners glide on with ease, and the super shock shadows are OUT OF THIS WORLD," states a verified buyer on Colourpop's website. Check out the pictures below for some great looks that you can create with this palette just in time for the spooky season! Comment below and let me know what you are most excited about from this collection? What do you want to see from Colourpop next? To purchase anything from this collection, visit: www.colourpop.com

How A/B Testing Can Fix Your Website

A/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. A/B testing is essentially an experiment where two or more variants of a page are shown to users at random, and statistical analysis is used to determine which variation performs better for a given conversion goal.

There are a few different ways to use A/B testing. We can change keywords on the site to optimize the number of people that click on the site. The more keywords that there are, the more likely it is that people will see the site and visit it. It is important to put down as many keywords as possible that relate to the content/the site to relate to as many people as possible. One of the tests will show the site that is not high on the list on Google due to the search engine optimization/keywords, and the other would be higher on the list with the added keywords. 

Headlines are another thing that can make or break a site. It's important to have headlines that are interesting, yet short and to the point. People do not want to have to read long headlines that sound dull or boring. They want to get to the point but be interested in the headline. One way to test this with A/B testing is to have a standard headline on one side and another with a quirky, interesting headline on the other. The majority of people will be more interested in a more captivating headline. 

Hiring College Graduates

Hello,

My name is Becca Rieger. I am a consultant helping college graduates finding full-time jobs. I graduated from the University of North Dakota in 2018 with a degree in Business. I have been awarded the James Monroe certificate based on the abundance of college graduates that I have helped employ. Since I started this position, I have assisted over 50 students to find employment. I have a few ideas I would like to share with you to help you hire some aspiring students.

Students are attracted to employers that have great benefits. It is important to advertise those benefits so that students will apply to your establishment. This may be health benefits, flexible hours, or even time and a half pay for holidays. Students want to know that their employers will take care of their well being. It's important that they see the benefits that will set your establishment apart from the rest. Another great tip is to explain how your business stays relevant and trending. The majority of students won't want to be a part of a company that isn't progressing. Explain that you have a social media page, and if you don't have one, create one.

These are just a few tips to help bring in potential employees with new, fresh ideas. If you are interested in hearing more about my consulting services, feel free to contact me at rebecca.e.williams@und.edu. I offer more advice than what I listed that helps find you the right employees for your business. My consulting could be the next thing you need to bring life back to your business.